Comparative Study: Amazon FBA vs. FBM in 2023 – Which is Better?

Amazon FBA vs. FBM in 2023 - Which is Better

If you’re an e-commerce merchant looking to sell on Amazon, one of the first decisions you’ll encounter is the choice between Fulfillment by Amazon (FBA) and Fulfillment by Merchant (FBM). Both systems have their pros & cons, and your choice could significantly impact your business.