A New Era in Retail With Ecommerce on the Horizon: Going Green

The aftermath of the pandemic brought forth a major truth: if one thing is booming, it’s ecommerce. Companies like Amazon and Walmart are shaping new online shopping trends. Let’s see how.  Both retail and online shopping is seeing the emergence of a new era as the pandemic drove most things online and digitized the shopping […]

Amazon is Still Expanding, Now with Physical Retail Locations

Previously a renowned name in ecommerce, Amazon has not entered the retail market too. Let’s see how that works out for the ecommerce giant.  It’s no secret that Amazon has a stronghold in the ecommerce industry, making its CEO the richest man in the world. However, it seems like the ecommerce giant is slowly making […]

Social Proof’s Effect on Online Business

Social proof influences your potential customers’ decisions. But how does it enhance advertising and digital marketing in the e-commerce sector? Find out here.  Customers discover and interact with new online businesses in different ways, including advertisement and word-of-mouth recommendations. Over time, retailers have needed to change their marketing strategies and implement new advertising approaches to […]

Manufacturers Counting on Digital Transformation

Digital transformations have been underway in many sectors since the mid-2000s and have accelerated in recent years as technology costs have fallen while capabilities have improved. Companies can harness the power of innovation by acquiring, integrating, and applying innovative technologies to reinvent their business model and create new value. In early 2015, Gartner released a […]

How Retail Technology Innovations Helps Improve Sales

Shopping has changed many faces during the last few decades. Going from in-store to online, consumer spending has changed substantially. Today, like everything else, tech has also found its way into retail. Retail technology is set to revolutionize retail stores as we know them. In fact, companies now have retail technology managers to handle tech-led […]

How 5G Will Revolutionize the Marketing Industry

For a considerable part of the world, 5G is now available with its high reliability, multi-gigabit speed, and uninterrupted support for multiple devices – something the 4G LTE couldn’t offer us. Being the fifth-generation mobile network, 5G is better and faster than its predecessors. Additionally, it’s designed to connect everything from machines to devices and […]

Successful Companies Acquiring Amazon Businesses

In the past two years, many heavily-funded organizations have acquired Amazon businesses or small companies distributing via Amazon. These organizations are called aggregators and are increasing in number with every passing day. Currently, there are about 40 aggregators, including Thrasio, Cap Hill Brands, and Perch. Basically, these aggregators acquire Amazon companies and leverage their retail […]

What is Digital Real Estate?

What is digital real estate, and how can it brighten your future monetarily? Here’s what you should know about online assets. When said out loud, digital real estate could sound like a superfluous idea where someone earns money through “pyramid schemes” that no one wants to hear any more of. But in reality, it’s a […]

Social Commerce: How Social Media Has Changed The Way We Shop

Currently, the global e-commerce market is at $89.4 billion, and it’s forecasted to rise up to a whopping $604.5 billion by 2027. What is expected to bring about this big leap? Which factors are fueling the rise of e-commerce, and how are buyers shopping differently today? Among all other factors, social commerce is one of the most […]

How To Advertise Your Listings on Walmart Marketplace

To bring your Walmart Marketplace sales up to the next level, you need to make sure you’re utilizing Walmart ads to promote the products you’re selling. If you’ve joined the savvy eCommerce sellers who are selling on Walmart Marketplace, you may be wondering how to maximize profits by advertising on Walmart. Well firstly, here are […]